Jebsen & Jessen Communications (JJC), a regional business communication company focused on business processes in enterprise and contact centre operations, has started its operation in Myanmar.
The move is part of JJC’s growth strategy to expand its ASEAN presence, it said in a statement.
The company entered Myanmar as part of JJ-Pun, a 50-50 joint venture between Jebsen &Jessen (SEA) and tycoon Serge Pun’s industrial company Serge Pun & Associates Group.
“Myanmar has clearly signalled its intentions not only to look beyond its own borders and become more business-friendly, but also to welcome investments that may advance its economy. We see infrastructure and productivity levels moving towards international standards as the country rises to the challenge,” said Philipp Hoffman, general manager of JJ-Pun.
The company announced that it is ready to share its expertise with Myanmar companies which are interested in enhancing their service delivery to their customers.
“Many local industry sectors have begun to focus on raising their service levels, and many enterprises in Myanmar recognise that contact centres can generate revenue rather than providing simple customer service or support,” said Dr Kirk Schultz-Utermoehl, country manager, JJC Emerging Markets.
“Banks, for example, have begun to add more branches and reach out to their customers with new financial products. Contact centres provide a way for them to service their external customers and also their internal branches with up-to-date product information.”
JJC provides contact centre training and consultancy, especially in the banking, telecommunications and hospitality industries.
It works with businesses to create customised blueprints for new businesses and contact centre start-ups.
“We’re getting quite a few enquiries about the latest trends and best practices in managing customers because of our experience and track record in ASEAN,” Dr Schultz-Utermoehl said.
“We have many insights to share, whether the company already has a contact centre or is simply routing calls to be answered by back-office staff,” he added.
Jebsen & Jessen Communications provides business communication solutions for its customers and specialises in implementation of Internet Protocol (IP) infrastructure. JJC also diagnose, design and deploy CRM contact centres, provide network infrastructure and develop wireless and mobility solutions for different market verticals. JJC has over 370 staff, supporting 800 customers globally.