Home Business Myanmar incubated Start-up reach international customer base including Vietnam and Sri Lanka

Myanmar incubated Start-up reach international customer base including Vietnam and Sri Lanka

Better Technologies Myanmar (trading as Better HR), based in Yangon has grown to 150 customer companies across 3 countries within 1 year, making it the first Yangon-based startup in the HR space to make it regional.

Better HR is a cloud-based application that allows organizations to streamline HR processes such as attendance, leave, overtime and payroll with mobile applications and enable connectivity between employees and teams even in the most remote situations such as work-from-home (WFH).

Within one year of establishment, over 150 companies across Myanmar, Sri Lanka, and Vietnam have adopted Better HR to manage 25,000 employees processing $1m per month in salary on the platform.

The customer base has grown 4 times compared to the pre-launch customer base and now a presence in three countries with headquarters in 20 cities.

Cities in Myanmar include Yangon, Mandalay, Sittwe, Myeik, and Muse. International cities are Ho Chi Minh City from Vietnam and Colombo in Sri Lanka.

This is a significant milestone in the Myanmar start-up community to make it outside of Myanmar especially in the B2B segment which requires a great deal of localization and market fit as HR and labor regulations vary significantly from country to country.

Better HR started as an in-house mobile application to track attendance and employee record is now fully evolved into an organizational management tool.

With the Better HR app, Employees can submit attendance, leave, OT, and chat with each other keeping company operations alive even in social distancing periods.

With strong 1st year growth, Better HR will focus its second year on scaling local operations and start building an international footprint in the South Asia region.

“We are very excited about the opportunity to support companies in their journey in digitization. In 2021, we are going beyond the Myanmar market and have our entry into international markets,”  said Ye Myat Min, CEO of Better HR. 

The growth can be attributed to the expansion of features such as payroll, real-time communication chats, assets and files, and increased business development efforts in 2019-2020.

In 2021, Better HR plans to expand the product offering into performance management, improved real-time communication, team management, and payroll for overseas countries forecasting 3 times customer growth next year.

Better HR already raised a six-digit seed round funded by Seed Myanmar Ventures and other local angel investors and will be raising its pre Series A round in 2021.

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